Sunday, April 11, 2010

Truly Inspirational Work - Aravind Eye Care

Truly inspirational work targeting bottom of pyramid demographics (free eye surgeries or at most $2 when paid) and an efficiently run business. If you have 18 minutes to spare, I highly recommend to watch this video




Some highlights:
- "When you grow in spiritual consciousness, we identify all that is in the world. So there is no exploitation. It is ourselves we are helping. It is ourselves we are healing" - Dr. G. Venkataswamy (addressed as Dr. V) , who mortgaged all of his life savings, that too after retirement to start Aravind Eye Care.
- Dr. V's simple analogies behind executing such vision - if McDonald can train its employees all around the world to make burgers the exact same way, the same can be done with eye care and that's what Aravind Eye Care has done successfully.
- If ophthalmologists are less in number, make the process efficient to use the opthals time very very very efficiently....place the surgery tables side by side with patients ready to operate to avoid wasting surgeons time....nearly quadrupling surgeons productivity.
- provide a comprehensive end-to-end solution i.e. without providing free transportation, villagers will not come to hospitals for eye surgery. Providing free transportation to bring villagers to hospitals is equally important as operating on them.
- hire and train people to be eye technicians - 2 big side benefits: Firstly, it creates jobs and that too new category of jobs of eye technician. Secondly, eye technician reduces the load on surgeons by doing all the prep work - pre and post surgery.

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